Tuesday, September 04, 2007

WOXY back on the air … for some of us in Cincinnati

As good old Yogi once said, “It is like déjà vu all over again.” WOXY has returned to the airwaves in southwest Ohio. Beginning last month, that station the bills itself as the “Future of Rock and Roll” can now be heard on HD Radio, WVXU HD2.

In an earlier column a few months ago we discussed how the new digital radio technology allows for more than one program to be broadcast simultaneously over a single radio frequency. At that time I mentioned how WGUC, Cincinnati’s Classical station, had great jazz programming on the second channel of digital 90.9. Well the same people that run WGUC also operate WVXU and they have made an agreement with the folks at WOXY to use the second channel of WVXU’s digital signal to carry the WOXY programs.

WOXY has a very uneven history. The station began an Alternative Rock Format station on the regular analog FM band (97X) on Labor Day weekend in 1983, from studios in Oxford, Ohio. Over the years, the station has garnered praise from the popular music press including Rolling Stone, Spin, Alternative Press, Esquire, USA Today, Cincinnati Enquirer and Cincinnati CityBeat, as well as from many radio industry publications. In the process they attracted a somewhat small but very loyal audience. I remember how excited my three teenage sons were when one of their garage band CDs was featured on 96X.

In September of 2004, with dwindling revenues, the owners sold the license to the FM frequency and took WOXY to the Internet. It can still be heard on the Internet at www.woxy.com and the station reports hearing from loyal listeners from as far away as Nepal and Brazil.

Now that it is also being broadcast in the tri-sate area the station will actually be able to reach wider geographic coverage than it did when it was broadcasting from Oxford. However, in order to listen, you will need a HD Radio. They can be purchased from most electronic stores. There are several models for both car and home use. They are still a bit pricey, with the least expense models around $100.

HD radio continues to have a hard time getting a main stream consumer foothold even though most stations, public and commercial, are broadcasting with both analog and digital signals. The competition is coming from the satellite radio services Sirius® and XM Radio®. Since the automakers are concentrating on offering satellite radio rather then HD radio, it may be a while before HD radios are common place.

A look at the WOXY blog shows that many local listeners are buying HD radios so they can once again listen to “Future of Rock and Roll.” At the same time they may play a part in the future of HD Radio.

Labels: , , ,

8 Comments:

Anonymous Day of the Jackal said...

"HD radio continues to have a hard time getting a main stream consumer foothold"

That's for sure - seems HD Radio is DOA from lack of consumer interest:

http://hdradiofarce.blogspot.com/2007/08/interest-in-hd-radio-remains-flat.html

http://hdradiofarce.blogspot.com/2007/07/end-may-be-near.html

"Since automakers are concentrating on offering Satellite Radio, rather then HD radio, it may be a while before HD radios are common place"

1/4th of 2008 new cars will have Satellite Radio as standard/optional equipment - even Hyundai, which used to offer HD Radio as an option, is going with standard Satellite Radio across all but its luxery model. Car makers are scrambling to get iPod jacks in-dash.

"A look at the WOXY blog shows that many local listeners are buying HD radios so they can once again listen to “Future of Rock and Roll.” At the same time they may play a part in the future of HD Radio."

That's what all IBOC boosters claim, but Bridge Ratings stated:

"HD Radio vs. Internet Radio - Which is Radio's Future?"

"Of those who were Very or Somewhat Interested in owning HD radio, 3% were very interested. However, with these respondents, we followed up with the question Would you buy an HD radio in the next two months? only 1.0% responded yes. Asked if they ever visited a retail store to look at or try an HD radio receiver, 30 members of our sample of 3179 said they had. That is less than 1%."

http://www.bridgeratings.com/press_08.08.07.HDvsInternet.htm

Doesn't WOXY stream for free on the Internet - if so, then what's the point in purchasing expensive, problematic HD radios that require AM-loop nad external FM-dipole antennas to even have a chance to pick up the elusive 1% power digital saddlebags that cause adjacent-channel interference to jam the LPAM's off the dial?

HD Radio is a farce:

http://hdradiofarce.blogspot.com/

9:20 AM  
Anonymous Day of the Jackal said...

Forgot to add, that the Big Three have rejected HD Radio:

“U.S. automakers not jumping into HD Radio”

http://www.reuters.com/article/ousiv/idUSN2632750220070427?pageNumber=1

Sorry, for the bad news...

9:23 AM  
Anonymous Dr. Paul Vincent Zecchino said...

HD Radio, or IBOC, was hatched in the 90s by Big Radio. The idea was to hog-glue digital signals,
'stations between the stations' onto analog AM and FM signals.

You needn't be an engineer to smell the fallacious dishonesty. Anyone with the common sense of seafood knows stuffing many signals into one channel is called jamming. And that's what HD does - it jams.

Everything HD is a lie. Improved audio? A joke. Good analog radios tuned to well run stations sound great, without the harsh hissing germane to 'a corporate carny shill', as one reporter termed HD.

HD promoters fall into two categories. First, those who stand to profit at great expense of competitors and the public.

Second, coerced station staff: "Promote HD or you'll never work again." Talk about an Eyes Wide Shut threat!

But Truth can never be stifled, can it? Coerced staffers increasingly expose this scheme to jam competing broadcasters to bankruptcy and jam public airwaves.

Here's the juice on HD: Older consumers don't want it. Younger ones laugh at it. Manufacturers dislike it. Retailers can't sell it.

HD is a sloppily conceived, poorly executed, dishonestly promoted, fatally flawed, destructive
'solution' to a non-existent problem. It exists solely to benefit a a few unimaginative broadcasters to the great detriment of competitors and the public alike.

Reject HD. Your access to information is at stake.

Dr. Paul Vincent Zecchino
Manasota Key, Florida

10:20 AM  
Anonymous Anonymous said...

I am amazed at this 1 guy who literally has nothing else better to do than make negative posts on every single HD Radio post on the internet. Get out of your house dude!

I bought an HD Radio just to hear WOXY again and it sounds amazing. The quality is far better than the internet stream. It was worth the money just for access to this one station and I'm much happier with this than the programming being shit out on satellite.

1:39 PM  
Anonymous Mike Taylor said...

Why don't you drop on over to our web page & spill some of your rhetoric "Jackal". Please, our listeners who have purchased HD Radios - in some cases, multiple HD Radios - in order to hear WOXY.com via WVXU-HD2, would, I'm certain, LOVE to agree with you about HD Radio being a farce.

Our partnership with WVXU is off to a flying start. I have no doubt that, over time, HD radio will develop & become the industry standard. Likewise, we welcome the development of WiFi & WiMax which, gee, just a few years ago was thought to be a far-off technological development. I'm sure you can recall when computers ran on cards...

I'm sorry that you you view HD Radio as 'jamming' small independent radio stations. I have no doubt that you are unaware that WOXY.com operated as stand-alone mom-and-pop for over 20 years before transitioning to the internet full-time in 2004.

Your Chicken Little statements all over the internet are wearing thin. If you want to gain a shred of credibility, at least have the cajones to sign your real name to your spin. Otherwise, my collegaues and I wi'll be happy to follow every post you make just to give you a hard time. You'll know it's me because I have no problem standing behind my words.

We don't intend to remain analog in a digital world. Please, step aside and let the rest of the world progress.

Mike Taylor
Program Director
WOXY.com

9:05 AM  
Anonymous Mike Taylor said...

First - Apologies to Jack. I'm appreciative of the fact that you gave our station a mention.

I'm not so much hostile, just tired of your attacks on a potential growth vehicle for my broadcast outlet. Basically, you're badmouthing something that you'd never give a chance to in the first place because you are so politically against it.

A recent survey of our own listeners revealed that "if WOXY.com were made available as an HD channel in your area, would you purchase an HD radio in order to listen". From over 1000 responses, over 80% answered either 'Yes' or 'Maybe' to the question; so I'm in agreement with the previous poster here that said it's all about the content. That's far from a 'rejection' of HD Radio. Give listeners something more than a half-hearted effort from corporate radio and more widely available hardware and it will grow. You seem intent to 'kill it before it grows'.

"Dude" - you just come off as a unfortunate disgruntled vet who is hellbent on spinning negativity about HD Radio. My take is to let interested listeners try it out & make up their mind. My listeners that have tried it LOVE it.

Now - go away or I will taunt you a second time.

Thanks again, Jack! I'll cease posting here.

Mike Taylor
WOXY.com

11:00 AM  
Anonymous Anonymous said...

From Encyclopedia Britannica: Jackal: any of several species of wolflike carnivores of the dog genus Canis, family Canidae, sharing with the hyena an exaggerated reputation for cowardice.

3:36 PM  
Anonymous PocketRadio said...

Here's the jackal, dude - he even looks like one (notice the expression). That was the point of the name, idiot:

http://media.washingtonpost.com/wp-dyn/images/I58828-2005Feb27

1:15 PM  

Post a Comment

<< Home